Is It Worth Staying Loyal? | Cruise Cast Ep.44

In this episode, we delve into the world of cruise loyalty schemes, discussing their effectiveness, the perks they offer, and the changes happening within various cruise lines. We explore popular programs like Virgin's Sailing Club, Celebrity's Captain's Club, and Royal Caribbean's Crown & Anchor tiers, while also evaluating less effective programs. 

We look at the importance of delivering on promises made to loyal customers and we end with a discussion on what an ideal loyalty scheme would look like.

And as usual, take a look at some of the more interesting cruise stories over the past few weeks. 

And, of course, we have another Marky Song!

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Cheers, and have a lovely day
Linzi & Mark

00:00 Introduction to Cruise Loyalty Schemes

00:45 Understanding Cruise Loyalty Programs

02:46 Exploring Virgin's Sailing Club

07:31 Celebrity Cruises' Captain's Club

10:12 Royal Caribbean's Loyalty Tiers

12:07 Evaluating Less Effective Loyalty Programs

15:55 Dreaming Up the Perfect Loyalty Scheme

20:43 Challenges and Expectations in Loyalty Programs

23:31 Cruise News and Updates